# Global Marketing Specialist

**Empresa:** HT Micron
**Modalidade:** Remoto
**Publicada em:** 2026-11-07

## Descrição

We are looking for a Global Marketing Specialist to support the international marketing efforts of our OSAT (Outsourced Semiconductor Assembly and Test) business. Working closely with our global headquarters and US team, you will plan, execute, and track marketing projects that strengthen our brand presence in international markets.
Responsabilidades e atribuições

Targeted Marketing Campaign Execution
Execute regular
(bi-weekly) LinkedIn and digital marketing campaigns based on target customers,market segments, and priorities identified by the HMA Sales team.

Coordinate campaign
content, schedules, and deliverables with Sales and Engineering teams.
Support market
research, customer segmentation, and competitive analysis as requested by HMAand HQ.2. Digital Content & Marketing Materials

Work with Sales and
Engineering teams to collect technical information and develop marketingcollateral, presentations, brochures, and promotional content.

Prepare and coordinate
English-language press releases, company news, and digital marketing materials.
Coordinate reviews and
approvals with relevant internal stakeholders before publication.3. Conference & Event Coordination

Coordinate HANA's
participation in major semiconductor conferences and exhibitions, includingECTC, iMAPS, and Hot Chips.

Manage booth
preparation, promotional materials, signage, graphics, and event logistics.
Work with HMA Sales,
HQ, event organizers, and external vendors to ensure timely preparation andexecution.

Support pre-event
promotional activities and post-event lead follow-up.4. Cross-functional Marketing Project Management

Coordinate day-to-day
marketing projects based on priorities and direction provided by the HMA Salesteam.

Work closely with HMA,
HQ, Engineering, and external contractors to manage project schedules, actionitems, and deliverables.

Proactively follow up
with relevant teams to obtain necessary information, resolve outstandingissues, and keep projects moving forward.

Monitor progress,
identify potential delays, and communicate project status to HMA and HQ.
Ensure marketing
activities are executed effectively and completed within agreed timelines.5. Digital Media, Website Redesign & Enhancement

Maintain and update
corporate website content and global social media channels in coordination withrelevant teams.

Coordinate website
redesign and enhancement initiatives based on marketing priorities establishedby HMA and HQ.

Work with internal
stakeholders and external website design/development service providers toimprove website content, visual design, functionality, and overall userexperience.

Identify opportunities
to improve website usability, navigation, and presentation of HANA'stechnologies and capabilities.

Manage project
schedules, deliverables, and follow-up activities related to websiteimprovements.

Support the production
of videos, animations, and other digital marketing assets.
Coordinate website
integration with CRM and analytics tools as needed.6. Marketing Performance Reporting

Monitor campaign
performance, including impressions, Click-Through Rates (CTR), website traffic,and LinkedIn follower growth.

Prepare regular
performance reports for HMA and HQ.
Work with the Sales
team to identify opportunities for improving marketing effectiveness.7. Lead Management & Sales Coordination

Coordinate with HMA
Sales to capture and organize potential customer leads generated throughdigital campaigns and industry events.

Support lead
registration, tracking, and follow-up through the CRM system.
Monitor follow-up
status and provide regular updates to the Sales team.8. Vendor & Contractor Coordination

Coordinate with
external graphic designers, content developers, video producers, websitedevelopers, and marketing agencies.

Track project
schedules, deliverables, and budgets in coordination with the responsibleinternal teams.9. Marketing Calendar Management

Maintain a centralized
marketing calendar covering campaigns, content releases, conferences, andpromotional activities.

Coordinate schedules
and deliverables across HMA, HQ, and external partners to ensure consistentmarketing execution.
Requisitos e qualificações

Experience in the
semiconductor, electronics, technology, or other technical B2B industries.
Familiarity with
semiconductor packaging, assembly, and testing technologies.
Experience coordinating
international conferences, trade shows, and marketing campaigns.
Experience using CRM
systems and digital marketing analytics tools.
Experience coordinating
website redesign, website enhancement, or digital transformation projects.
Familiarity with UX/UI
principles and website usability improvement.
Previous experience
working with Sales and Engineering teams in a cross-functional environment.
Informações adicionais

Benefícios: Plano de saúde e odontológico
Vale alimentação e/ou vale refeição
Vale transporte
Seguro de Vida
PLR
Convênio farmácia
Crédito Consignado
Desconto em escolas de idiomas e faculdades.

**Página original:** https://www.123vagas.com.br/vaga/global-marketing-specialist-null-null-122911